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CONTACT:
NOEL RICHARDS
7 BADGERS MEADOW
PWLLMEYRIC
CHEPSTOW
NP16 6UE

TEL: 01291 624186
MOB: 07836 710891
E: noel@cmetrics.co.uk

CMAT is the worlds best known and most powerful diagnostic tool for Customer Relationship Management. It has already helped many organisations like IBM, HSBC and Rolls Royce understand their CRM capabilities, develop their CRM strategies and measure and improve their CRM performance.

CMAT can help your organisation improve its business performance through measuring your organisation's capability in acquiring, retaining, developing and serving one of your most valuable assets- your customers.

CMAT will help you build a sound business based around the needs of your customers.

• CMAT Healthcheck Assessment: the worlds best known and most powerful diagnostic tool for Customer Relationship Management.
• Programme Management: Support for the strategy execution programme to ensure effective implementation of the CMAT recommendations .
• Customer Management Masterclass: a two day interactive Customer Management workshop based around the CMAT model.The workshop will discuss and examine each dimension of the model in detail.Delegates will apply the model to their business (or business area) and will produce plans to improve customer management performance.